Strong impulses and clear positions
In his welcoming speech, Interzero Managing Director Thomas Glatz emphasized: “Every day counts – our goal must be to keep resources in circulation and drastically reduce consumption.”
With a well-founded keynote speech, our packaging engineer Jonathan Scheck provided the foundation for the technical discussion: “The PPWR is part of the European Green Deal and will gradually become the mandatory basis for recyclable, resource-saving packaging solutions throughout the EU. Recyclability, recycled material requirements, single-use bans, and harmonized labeling requirements are among the core elements of the new regulation .”
The topic of eco-fee modulation – i.e. the adjustment of license fees to recyclability – was also a central part of the presentation.
Practical examples and voices from the business world
Participating companies such as Coca-Cola HBC Austria, Adamol, Brantner, Würth, and Austrian Post reported on their own packaging optimization measures and emphasized the need for joint solutions, particularly to support small and medium-sized enterprises. There was agreement that sustainable packaging can only succeed through close cooperation between business, politics, and consumers.
Interzero: The partner at your side
As a leading provider of circular economy solutions, we provide our customers with comprehensive support in implementing the PPWR: from licensing and material analyses to specific packaging optimization. Our experts work on customized solutions to prepare companies for the upcoming requirements – data-driven, reliable, and Europe-wide.
Would you like to know what the PPWR specifically means for your company?
You can find more information on our detailed page “The EU Packaging Regulation PPWR” or contact us for your personal consultation!
Insights and photos of the event can be found here:
Deepen your knowledge
Whitepaper for download:
Interzero supports companies in the transformation necessary to implement the obligations of the PPWR in a timely manner. Get detailed information and recommendations for action on the PPWR and EPR in our white paper.
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About Interzero:
Interzero is one of the leading service providers for closing product, material, and logistics cycles, as well as an innovation leader in plastics recycling with the largest sorting capacity in Europe. Under the guiding principle of “zero waste solutions,” the company supports over 80,000 customers across Europe in the responsible handling of recyclable materials, helping them improve their own sustainability performance and conserve primary resources. With around 2,000 employees, the company generates sales of over one billion euros (2021). According to Fraunhofer UMSICHT, Interzero’s recycling activities saved 1.2 million tons of greenhouse gases and 11.1 million tons of primary raw materials compared to primary production in 2023 alone. As a pioneer of the circular economy, Interzero is the recipient of the 2024 German Sustainability Award and the associated special prize in the transformation field of “Resources.” Further information can be found at www.interzero.at .
Find out more in our current brochure on ” resources SAVED by recycling “